Wednesday, October 13, 2010

OLAY LAUNCH EVENT

Event Duration:Wed, 13 Oct 2010 - Sun, 17 Oct 2010
Company:OLAY
Location:Sungei Wang Plaza, Concourse.
Event Description:Catch the OLAY Launch Event at Sungei Wang Plaza, Concourse. Olay unveiled its newly-expanded premium line-ups from Regenerist and White Radiance. Event Highlights: - Free skin analysis with Reveal Imager - Free gifts and make-up with photo shoot session - Beauty Talk with AmberChia Academy on 16th & 17th October 2010 from 12pm till 2pm


OLAY LAUNCH EVENT13 - 17 October 2010
DJ Announcement Welcome Note :
Welcome to our Olay Launch Event, Giving you the alternative for “Dramatic Results with no Clinical Drama with the latest from Olay”, brought to you especially by P&G.

Four billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Olay® and many more.

Launch Products
(Mention 1 product every slot; 30 min per slot)

Olay Regenerist- Available exclusively at Watsons near you
Firms without a facelift!

OLAY LAUNCH EVENT1. Olay Regenerist Superstructure Cream (SPF 30)
- Contains amino-peptide complex to firm & reduce appearance of fine lines & wrinkles
- SPF30 sunscreen technology to block UVA,UVB and even UVC components of UV rays.
OLAY LAUNCH EVENT Malaysia2. Olay Regenerist Microsculpting Serum
- Highest concentration of amino-peptide complex

White Radiance- Available exclusively at Watsons near you
Advanced Fairness without a whitening injection
OLAY LAUNCH EVENT KL3. Olay White Radiance White Essence
- Advanced whitening formula, enhanced with Sepiwhite for dual whitening action.
- See significant fairness in about 28 days.
OLAY LAUNCH EVENT 014. Olay White Radiance White Cream
- Advanced whitening formula, enhanced with Sepiwhite for dual whitening action.
- Unique “ shape restoring” power enables cream to spread evenly on skin for smoother feel & look.

About the Olay Launch Event :
Olay today unveiled its newly-expanded premium line-ups from Regenerist and White Radiance with latest technology which help women discover fairer and firmer skin without cosmetic procedures.


Announcement Hours
(13/10)10am – 10pmDJ Announcement
(14/10)10am – 10pmDJ Announcement
(15/10)10am – 10pmDJ Announcement
(16/10)10am – 12noon
12noon – 2pm
2pm – 10pm
DJ Announcement
Beauty Talk with AmberChia Academy
DJ Announcement
(17/10)10am – 10pm
12noon – 2pm
2pm – 10pm
DJ Announcement
Beauty Talk with AmberChia Academy
DJ Announcement


The Public/Consumers : Despite the increasing availability of cosmetic treatments, many women are not ready to undertake such measures. Today, Olay designed a deep-dive approach that goes to the cellular level, to help women achieve the dramatic skin transformation they desire, but without having the risk and spending a fortune to undergo facelifts or whitening injections.

Event Highlights
There are lots more that we have today especially for you.

Free skin analysis with Reveal Imager.- Let our beauty consultants assist you to learn more about your skin with a in a full skin analysis, absolutely free.
Receive a Free Olay Vanity Bag and a complimentary Hand Spa with any purchase of Olay products worth RM100, while stocks last.
Olay in collaboration with Watsons is giving out 10 premium Trolley Bags Daily for our lucky 1st 10 customers of the day, so hurry and drop by for a look!
Receive Free Olay Vanity Bag, Olay Beauty Mirror plus a make-up and photo shoot session with any purchase of Olay products worth RM200, while stocks last.
(Make-up and photo shoot session is sponsored by AmberChia Academy)
 Beauty Talk with AmberChia Academy.
Beauty Gurus from AmberChia Academy will reveal tips on hoe to look beautiful without resorting to drastic measures.
(16 & 17 Oct 2010, 12noon - 2pm)

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